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Quiz Entry - updated: 2026.07.30

Where do journalists get the raw material for their stories — what are typical information sources?

A mix of official channels, agency wires, public records, tip-offs from people, and the journalist's own observations.

Stories rarely arrive fully formed; they come from many feeds, each with different reliability:

  • Media releases (Medienmitteilungen) and press conferences — official, but pre-spun by whoever issued them.
  • News-agency dispatches (e.g. the Swiss SDA wire) — shared raw reports many outlets republish.
  • Social-media posts — fast but unverified.
  • Public documents obtained via freedom-of-information law (Switzerland's BGÖ, Bundesgesetz über das Öffentlichkeitsprinzip).
  • Letters and emails from the public, informants / confidential sources, and anonymous tips.
  • The journalist's own observations and experiences.

The skill is not just collecting these but weighing them: a press release and an anonymous tip demand very different levels of verification before either can be reported.

Go deeper:

  • doc News agency — how a wire service supplies one raw report to many outlets at once.
  • swiss Keystone-SDA — the Swiss national news agency behind the SDA wire that many outlets republish.

From Quiz: CTIU / The Role of the Media | Updated: Jul 30, 2026